Best Shopify Google Ads Apps

Top 129 Best Google Ads Apps for Shopify in 2024

  • Analyzify - Google Ads shopify app

    Analyzify

    Turnkey data analytics setup by industry experts! Set up Google Tag Manager, GA4 and Universal Analytics Enhanced E-commerce by injecting advanced dataLayers code into your Shopify store.

  • Google Ads Budget Optimizer app overview, reviews and download

    Google Ads Budget Optimizer

    Are you sure your Google Ads campaigns are performing well? Do you know how much money you lose on inefficient campaigns? Do you have any ideas on how to increase ROAS without spe...

  • jinto ads app overview, reviews and download

    Jinto ads

    Simplifying your digital marketing Promote your business with Google, Facebook, Instagram and on the websites your customers frequently visit within one single app. Get more sales...

  • Advoz app overview, reviews and download

    Advoz

    Welcome to The Advoz App It's an app designed to make it easier for your to focus on running your business and allow experts to create high quality Instagram, Facebook and Google ...

  • PRODUCT DESCRIPTION GENERATOR app overview, reviews and download

    PRODUCT DESCRIPTION GENERATOR

    Generation Types Product Descriptions Blog Ideas Generator Pain Agitate Solution Copy Before After Bridge Copy Features to Benefits Facebook Ads Copy Google Ads Copy Instagram Pr...

  • AMP by Shop Sheriff app overview, reviews and download

    AMP by Shop Sheriff

    AMP - Accelerated Mobile PagesRecommended by the official Google AMP team! AMP by Shop Sheriff allows you to create Accelerated Mobile Pages (AMP) which are cached by Google for m...

  • Turbo Ads ‑ Google Ads & Sales app overview, reviews and download

    Turbo Ads ‑ Google Ads & Sales

    TurboAds automates your marketing operations, ensuring the best results for your budget. Leverage the AI power of our TurboAds automation to get valuable traffic and boost your sa...

  • Marketing Attribution & Feeds app overview, reviews and download

    Marketing Attribution & Feeds

    The biggest challenge for e-commerce stores is building sustainable revenue for their businesses.WHY US? For the past 20 years, we’ve been on both sides of the fence: as store own...

  • Profit Analytics & Benchmark app overview, reviews and download

    Profit Analytics & Benchmark

    Conversific Profit Analytics to grow your Business! Calculate your true Profit, drive Sales and Optimize your Store! Multiple Award-Winning solution. Trusted by 40,000 stores over...

  • Suite For Google Shopping Feed app overview, reviews and download

    Suite For Google Shopping Feed

    ☛ A Glimpse into Suite For Google Shopping Feed Easily showcase your Shopify or Shopify plus products across multiple surfaces such as Google Search, Google Shopping, Assistant, a...

  • Pafit Tag Management for GTM app overview, reviews and download

    Pafit Tag Management for GTM

    About Pafit Tag Management Pafit Tag Management is an app that makes it easy to collect data on Shopify and set up Google Tag Manager. it has two major functions. Simplify the se...

  • Retargeting for Google Ads app overview, reviews and download

    Retargeting for Google Ads

    About Google Ads Dynamic Retargeting What is Dynamic Retargeting? Google ads (adwords) dynamic retargeting is a version of retargeting or remarketing where the ad shown to a user ...

  • ThoughtMetric app overview, reviews and download

    ThoughtMetric

    Understand Your Ecommerce Marketing Performance Identify which marketing channels are working and which ones aren't. Easy setup. No coding required. We integrate with Facebook, I...

  • Optily ‑ ROAS Supercharger app overview, reviews and download

    Optily ‑ ROAS Supercharger

    Discover Optily's FREE and instant attribution report to help supercharge your ROAS through smart campaign insights. For even more cross-channel insights, monthly reports, and exp...

  • Feed for Google Shopping: Feed app overview, reviews and download

    Feed for Google Shopping: Feed

    Feed for google shopping is a Shopify app for Google Shopping product feeds. Sync and optimize your feeds to Google Shopping in 1 click. Simple, easy to use to run Google ads! Lev...

  • Ampd for Google Ads app overview, reviews and download

    Ampd for Google Ads

    How does Ampd help advertise and grow your business? Ampd is the ad automation toolkit that amplifies efforts and ad dollars. We offer the fastest, simplest, and most effective w...

  • NotifyVisitors : Email & SMS app overview, reviews and download

    NotifyVisitors : Email & SMS

    NotifyVisitors is a marketing automation software that serves eCommerce merchants who want to boost sales and conversions. NotifyVisitors allows you to launch different campaigns ...

  • Clever Moe app overview, reviews and download

    Clever Moe

    Clever Moe gets people already interested in your products into your store Makes it easy and automatic to launch ads on Facebook, Twitter, Instagram, LinkedIn, Reddit and YouTube...

  • Conjura | eCom Benchmarking app overview, reviews and download

    Conjura | eCom Benchmarking

    E-commerce Benchmarking Tool from Conjura With access to 1000s of data points from across the e-commerce industry this self-serve report highlights your businesses strengths and w...

  • DigiXport app overview, reviews and download

    DigiXport

    Reporting tool for Digital Businesses DigiXport is a reporting tool which helps digital businesses import data from multiple accounts across various data sources into google sheet...

  • AdCreative AI | Ad Banners app overview, reviews and download

    AdCreative AI | Ad Banners

    AdCreative AI: Conversion focused creatives / banners for your ads. Google Credits Update: Our new users get $500 FREE Ads Credits from Google since we are a Google backed startup...

  • Tydo: Free Analytics app overview, reviews and download

    Tydo: Free Analytics

    Hundreds of top stores on Shopify trust Tydo to keep a pulse on their business. Join brands like Disco, Not Pot, Cadence, Sharma Brands, Dose, and Birthdate Co., in receiving com...

  • Retriever app overview, reviews and download

    Retriever

    NOTE: This connector app requires a separate account for LoKnow's Retriever. Automatically insert your product details into your LoKnow digital ads Retriever automatically gathers...

  • Sweet Analytics and Reporting app overview, reviews and download

    Sweet Analytics and Reporting

    About Sweet Analytics and Reporting Sweet is a leading customer and marketing analytics platform – built for retailers by retailers – with the ability to deliver insights and acti...

  • Easy Retargeting & Google Ads app overview, reviews and download

    Easy Retargeting & Google Ads

    Set up high-converting ads in minutes. Retarget your lost visitors with Azameo and scale your business with Google Ads. You might not be a pro in advertising, but you can still bo...

  • Valuecard app overview, reviews and download

    Valuecard

    Valuecard app provides a wide range of loyalty marketing & engagement features, used by offline and online businesses. The future of loyalty marketing seems to go beyond the t...

  • databyme app overview, reviews and download

    Databyme

    Data by me - Data by you AI Copywriting - The future of copywriting is here. ai copywriting is the way of the future, and you should try it today. Data insights - we will provide...

  • Tradeswell app overview, reviews and download

    Tradeswell

    Grow sales and profits across DTC and marketplace channels. Join the brands making decisions faster with Tradeswell.Who is Tradeswell for? For ecommerce brands selling across mult...

  • Stack 360 app overview, reviews and download

    Stack 360

    Stack 360 allows subscribers to see all of their Google Ads, Google Analytics, Shopify and Facebook metrics in one easy to use dashboard. All key marketing metrics are clearly dis...

  • AdTrack ‑ Google Ads Tracking app overview, reviews and download

    AdTrack ‑ Google Ads Tracking

    AdTrack - Google Ads Tracking is an efficient app facilitating you to track the performance of the Google Ads campaign of your store as you can easily integrate your online store ...

  • DAIVE: First‑Party Pixel app overview, reviews and download

    DAIVE: First‑Party Pixel

    Convert more visitors to customers. Fix Facebook and Google retargeting. Improve ROAS Leverage DAIVE first-party customer data collection and enrichment tools to help your busines...

  • FREE ‑ GTM & Data Layer app overview, reviews and download

    FREE ‑ GTM & Data Layer

    WAG - GTM & Data Layer WAG - GTM & Data Layer helps you collect more accurate analytics data, that in turn allows you to better understand what potential buyers are doing ...

  • Polar Analytics app overview, reviews and download

    Polar Analytics

    Bring all your data in one place. Trusted by over 800+ Shopify stores including Fanjoy, Hero Cosmetics, Soko Glam, AYBL, and From Future. Multichannel Analytics software where you...

  • AI‑led Cross‑Channel Marketing app overview, reviews and download

    AI‑led Cross‑Channel Marketing

    Effortlessly advertise your products across channels OnlineSales.ai’s AI-led Cross-Channel Marketing app lets you run profitable ad campaigns for your Shopify products across the ...

  • Kmetric ‑ Real‑time Analytics app overview, reviews and download

    Kmetric ‑ Real‑time Analytics

    Make Marketing more effectiveness with right insights Kmetric is an analytic tool designed for the Shopify store that helps you identify the best-valued channel, customer behavior...

  • heybooster Insights & Reports app overview, reviews and download

    Heybooster Insights & Reports

    heybooster eCommerce Insights help you to track your all marketing strategy with daily marketing audits and next-step alerts, powered by AI. heybooster eCommerce Insights combines...

  • Airboxr: Data Automation app overview, reviews and download

    Airboxr: Data Automation

    Airboxr is a data automation platform for founders and leaders who don't want to deal with data. Airboxr provides predesigned advanced analytics for you to learn more about your c...

  • 1App app overview, reviews and download

    1App

    1App contains everything you need to run a successful store! With a main focus on increasing your store's conversion rates, we offer multiple features to make your store thrive. R...

  • Trialfire Attribution app overview, reviews and download

    Trialfire Attribution

    Marketing Intelligence We live in a multi-channel world. We now have access to more performance data than ever, with less confidence that it represents our marketing reality. Thir...

  • Descrii Description Generator app overview, reviews and download

    Descrii Description Generator

    Descrii is a revolutionary new app that generates compelling content in just seconds, using AI & ML. Descrii is the perfect app for anyone who has ever struggled to write a pr...

  • HKT: SEO ‑ All In One app overview, reviews and download

    HKT: SEO ‑ All In One

    SEO is very important for online business, this has been proven to help increase your traffic and store rankings in all search engines. It is sustainable and saves you a lot of ad...

  • Yodel Product Description app overview, reviews and download

    Yodel Product Description

    Words are everything Successful companies know how important good copywriting is for business. That's why we trained our little AI elves using copywriting from large ecommerce bra...

  • Reports & Analytics app overview, reviews and download

    Reports & Analytics

    Dhatma Analytics is the most complete and insightful analytics reporting tool today! Our goal is to simplify your decision-making with easy to follow enterprise-level reports th...

  • Pixel Magic app overview, reviews and download

    Pixel Magic

    Pixel Magic allows you to easily install multiple tracking pixels on your store from sources like TikTok, Pinterest, Facebook, Google Ads, Snapchat and even your custom pixels. Wh...

  • eProfit‑ Profit Calc,Analytics app overview, reviews and download

    EProfit‑ Profit Calc,Analytics

    Are you in control of your numbers across channels- sales, costs ? Do you know your daily profits ? With eProfit, analyze your revenue and cost across different channels at one pl...

  • Product Feed & Google Shopping app overview, reviews and download

    Product Feed & Google Shopping

    Boost your sales with Google Shopping and product feeds. It's no secret that Google Shopping helps merchants sell more product. It allows you to showcase your products to shoppers...

  • JSON‑LD for SEO app overview, reviews and download

    JSON‑LD for SEO

    Fighting for more traffic sucks You’ve tried it all… Added a bunch of keywords, but not quite to the keyword stuffing stage, because that’s a no-no. Started using Google Ads, but...

  • ClickCease ‑ Ad Protection app overview, reviews and download

    ClickCease ‑ Ad Protection

    About ClickCease: Stop Wasteful Ad Spending ClickCease is a click-fraud and ad fraud detection and prevention software. Our anti click-fraud service protects paid campaigns on Goo...

  • Google Ads Dynamic Remarketing app overview, reviews and download

    Google Ads Dynamic Remarketing

    What is Google Dynamic Remarketing? While traditional Google remarketing allows you to show ads to people who have previously visited your website, Google dynamic remarketing take...

  • Easy Tag ‑ GTM & Data Layer app overview, reviews and download

    Easy Tag ‑ GTM & Data Layer

    Why top marketers use Easy Tag - GTM & Data Layer Easy Tag app makes implementing Google Tag Manager simple, fast, and accurate. Marketers love Easy Tag as it ensures the data...

  • Sitejabber Customer Reviews app overview, reviews and download

    Sitejabber Customer Reviews

    Sitejabber offers a suite of tools for businesses to collect, manage, and market their customer and product reviews. Reviews are showcased on Google search results, Google ads, yo...

  • Keyword Monitor app overview, reviews and download

    Keyword Monitor

    Extract and monitor your site's keyword and keyphrase content. Keyword Monitor brings new levels of transparency, accountability and reporting to your content creation and SEO ini...

  • Checkout Analytics Report app overview, reviews and download

    Checkout Analytics Report

    Update: HiConversion is now Obviyo! You’ve just found the five-star rated checkout & cart analytics app helping merchants discover new revenue opportunities right inside your ...

  • Redbrain ‑ Sales Generator app overview, reviews and download

    Redbrain ‑ Sales Generator

    Transform your store into a powerful sales engine with Redbrain Sales Generator, the leading global partner for retailers wanting to convert more sales & increase store traffi...

  • PushCode: Advanced Insert Code app overview, reviews and download

    PushCode: Advanced Insert Code

    Introduction Insert custom code is fairly easy, but it’s important to ensure that it’s done properly. Otherwise, you may accidentally break your site or delete important data. Wit...

  • Vantage app overview, reviews and download

    Vantage

    Sell More Products. Reach New Audiences. Drastically Improve Your Return on Ad Spend. Vantage puts your Shopify data to work and builds custom prospecting and retargeting audienc...

  • Sembot: Feed, Ads & SEO Suite app overview, reviews and download

    Sembot: Feed, Ads & SEO Suite

    Sync and optimize your Product Feeds to Google Shopping, Microsoft Ads, Facebook, Instagram or other channels in a few clicks. Easily connect Sembot Suite, fix all product feed er...

  • Easy Pixel app overview, reviews and download

    Easy Pixel

    Easy Pixel allows you to easily install page views on your store and Order Conversions tracking pixels from Shopify's checkout with no additional code, in just one-click. Easy Pi...

  • Retargeting Biz app overview, reviews and download

    Retargeting Biz

    Making e-commerce easy for you and your clients! Powered by AI, Retargeting Biz is a one-stop-shop for online stores that seek to strengthen their marketing strategy and reach goa...

  • Lebesgue: Smarter Marketing app overview, reviews and download

    Lebesgue: Smarter Marketing

    Lebesgue works as your own marketing consultant - giving you business insights on where to focus your efforts, how to optimize your Google ads, Facebook ads, Youtube, and Instagra...

  • ReportGarden app overview, reviews and download

    ReportGarden

    ReportGarden ReportGarden is a SaaS based application that helps digital marketing agencies create reports and dashboards to their clients. Using this app, you can connect your s...

  • Enhencer | Maximize ROAS app overview, reviews and download

    Enhencer | Maximize ROAS

    Boost ROAS for Facebook Ads and Google Ads Reach AI-based transparent audiences or lookalikes for your Shopify store. Achieve higher campaign conversion and ROAS than ever before....

  • SimplyCost ‑ Profit Tracking app overview, reviews and download

    SimplyCost ‑ Profit Tracking

    Automate profit calculation SimplyCost saves you time by calculating profit of your sales. It takes into consideration discounts, refunds, shipping and taxes. You can add other co...

  • Product Reviews by REVIEWS.io app overview, reviews and download

    Product Reviews by REVIEWS.io

    UPDATE 18th October: In-moment surveys launched UPDATE 18th August 2022: New Review Nuggets feature added to all accounts. UPDATE 11th July 2022: New UGC gallery widget launched...

  • Conduit.app app overview, reviews and download

    Conduit.app

    Bring all your data in a spreadsheet Do you often find yourself updating manually some Google Sheets or Excel reports? If so, Conduit is made for you. Conduit connects to your Saa...

  • ProfitXAI app overview, reviews and download

    ProfitXAI

    Track day to day and order by order store profit. Get AI suggestions regarding ways to maximize profit margin. Know your business better than ever before. Intro to PRX Ecommerce...

  • Smart Writer AI Copywriting app overview, reviews and download

    Smart Writer AI Copywriting

    Write marketing copy that converts visitors to customers in seconds Create Facebook/Google ad copy using the power of AI. Generate punchy product descriptions that get users exci...

  • FG ‑ Product Feed Generator app overview, reviews and download

    FG ‑ Product Feed Generator

    Sell more on shopping engines Product Feed Generator by Feedgeni enables Shopify merchants to create, manage and optimize product feeds for Google Ads, Facebook Shop, Instagram, B...

  • Nika ‑ Daily Reports app overview, reviews and download

    Nika ‑ Daily Reports

    Nika is a mobile app that centralizes key metrics from your store, Facebook Ads, Google Ads and Instagram. When speaking with merchants we heard there was a pain where each mornin...

  • Customer List for Google Ads app overview, reviews and download

    Customer List for Google Ads

    The Customer Lists for Google Ads App automatically creates and manages your Customer Match Audience Lists for Google Ads by syncing your past customers and cart abandoners from y...

  • Multiple Google Shopping Feeds app overview, reviews and download

    Multiple Google Shopping Feeds

    Google feed and more Google Shopping: create multiple feeds and Google Ads campaigns. Support Primary, Local inventory, Supplemental & Product reviews (Product Reviews, Loox,...

  • fasttrack app overview, reviews and download

    Fasttrack

    Is this the right app for me? We wanted to make sure that fasttrack is suitable both for beginners and experts. It has all the essential features you will need to run successful F...

  • MB ‑ Store Migration tool app overview, reviews and download

    MB ‑ Store Migration tool

    Product Migration If you want to migrate all of your products from Amazon or 1688, we're here for you. Store Migration tool offer you a very easy way and safe way to migrate your ...

  • Analyzify app overview, reviews and download

    Analyzify

    We offer you an all-in-one Shopify data-analytics app, which takes care of all your data & tracking needs for your Shopify store within 8 minutes. We also offer a Done-For-You...

  • Report Toaster: Custom Reports app overview, reviews and download

    Report Toaster: Custom Reports

    All of Your Shopify Data - Anytime, Anywhere Introducing Report Toaster, created by Cloudlab. The most powerful reporting and analytics app available for Shopify merchants. Access...

  • DrTagy Google Ads& Tag Manager app overview, reviews and download

    DrTagy Google Ads& Tag Manager

    Easily implement Google Tag Manager into the store and begin to track all your visitors and conversions. You can track all your conversions for Google Ads Adwords and analyze all...

  • Seodity app overview, reviews and download

    Seodity

    Seodity is a marketing platform with great advantages in analyzing competitors. Every feature is available to explore any website or e-commerce. Increase your traffic and sales O...

  • Koongo: Sell on Marketplaces app overview, reviews and download

    Koongo: Sell on Marketplaces

    UPDATE: ZALANDO ORDER SYNC, TIKTOK FEED 30/15 MIN - PRODUCT / ORDER SYNC PRODUCT DATA FEED MANAGER - 500+ CHANNELS Stop Losing Sales Do you know that you might be losing your re...

  • Minstein Analytics & Reports app overview, reviews and download

    Minstein Analytics & Reports

    Minstein is your store's Virtual Data Analytics Consultant ! Repaint Shopify Analytics. The only SAAS made exclusively for Shopify store owners that are serious about growing thei...

  • Enhanced Google Shopping app overview, reviews and download

    Enhanced Google Shopping

    About Google Shopping Feed + Product Page Conversion Tools Are you confused by all the Google Ads options: Google Shopping, Google Product Ads, Google Smart Shopping, Google Shopp...

  • Dotdigital Email Marketing app overview, reviews and download

    Dotdigital Email Marketing

    From email marketing to full omnichannel marketing orchestration, Dotdigital helps brands globally acquire, convert, and retain customers. Connect your Shopify store to Dotdigital...

  • Sensai Metrics app overview, reviews and download

    Sensai Metrics

    Grow your store the right way with Sensai Metrics. We'll be your data science team and you'll take meaningful action. Make data-driven decisions and grow your store like never bef...

  • Elevar Tag Management Suite app overview, reviews and download

    Elevar Tag Management Suite

    New June 2022 Real-time purchase activity feed First & last touch UTM report Consent mode for GDPR Snapchat CAPI -- Ensure your customer data is tracked and delivered to key...

  • Easy Facebook & Instagram Ads app overview, reviews and download

    Easy Facebook & Instagram Ads

    Sixads improves merchants’ return on ad spend (ROAS), saves them time, and takes the guesswork out of managing Facebook, Instagram and Google ads the right way. What is sixads? si...

  • Shoptoit Search Platform app overview, reviews and download

    Shoptoit Search Platform

    Our New & Improve App Includes Free and Paid Features Built for Small BusinessesSend Your Products to Search for Free Hundreds of millions of people do product and service rel...

  • Insert code Header & Footer app overview, reviews and download

    Insert code Header & Footer

    This application is very simple to use. You just need to turn it on and paste the code you want to your Shopify page. And that’s it. This allows editing the storefront by includin...

  • Infly ‑ Dynamic Banners app overview, reviews and download

    Infly ‑ Dynamic Banners

    With Infly you can create a branded URL, add dynamic banners, and track conversions for better personalization! Infly gives you personalized links and banners to help your convers...

  • Skyflare app overview, reviews and download

    Skyflare

    Skyflare Skyflare is an all-in-one cyber security platform for SMBs, we bring decades of experience in the cyber security field at a reasonable price to allow every merchant to de...

  • Marketer's Compass app overview, reviews and download

    Marketer's Compass

    Marketer’s Compass simplifies the process of understanding marketing performance. This app allows marketing agencies (upon approval from their merchants) to tie together ad-spend ...

  • Email Marketing and Paid Ads app overview, reviews and download

    Email Marketing and Paid Ads

    For SMB Retailers on Shopify, Springbot is the Only eCommerce Marketing Solution You Need Springbot enables growing eCommerce businesses to manage their email marketing and paid a...

  • SinoTrack app overview, reviews and download

    SinoTrack

    About SinoTrack ‑ Facebook Pixel/ Google Analytics AppIs this the right app for me? We wanted to make sure that SinoTrack is suitable both for beginners and experts. It has all t...

  • TrafficGuard Tag Manager app overview, reviews and download

    TrafficGuard Tag Manager

    Google Tag Manager allows you manage all of your tracking and analytics from one place, without having to constantly place code on your website. All you need to do, is install you...

  • Clever: Google Ads & Shopping app overview, reviews and download

    Clever: Google Ads & Shopping

    Save money on your first Google Ads campaigns with an Adwords Discount We're happy to offer you a promotional Google Ads coupon code to use in your first Adwords campaigns and sta...

  • Google Shopping Feed Advanced app overview, reviews and download

    Google Shopping Feed Advanced

    ShoppingFeeder is a feed marketing service for ambitious sellers on Shopify Benefits of using ShoppingFeeder for Google Ads, Facebook Ads, TikTok and more: * Use ShoppingFeeder an...

  • Channable: Product Data Feeds app overview, reviews and download

    Channable: Product Data Feeds

    A fully integrated way to market your products online Join 6,500 global companies including Samsung, Deloitte, Vodafone, and more, who use Channable to grow their online sales, bo...

  • Hurrier ‑ Countdown Timer app overview, reviews and download

    Hurrier ‑ Countdown Timer

    Why a countdown timer is one of the best sales boosters? Urgency and urgency — one of the best triggers to motivate users to make a purchase immediately. The timer affects these t...

  • Segmentize customer app overview, reviews and download

    Segmentize customer

    Créé par des entrepreneurs pour des entepreneurs, Segmentize vous permets d'avoir accès enfin à l'analyse de vos clients. Ce que vous devez faire mais n'avez jamais fait. Ce que ...

  • Baqs ‑ Analytics, CAC, ROAS app overview, reviews and download

    Baqs ‑ Analytics, CAC, ROAS

    Manage Your Store Performance, Easily Do you have a clear view of your store performance? Baqs Analytics centralizes all your metrics in one place. It’s the dashboard you use dail...

  • Insta Audience Builder app overview, reviews and download

    Insta Audience Builder

    Insta Audience Builder helps you create hyper-targeted Audiences for you in Google Ads, Facebook Ads, TikTok or direct email. Key Features: Define Audience Segments of your Custo...

  • CashControl: Demand Forecasts app overview, reviews and download

    CashControl: Demand Forecasts

    Instant Cash Control Spend minutes, not days, building a cash flow forecast that uses real-time updates to put you in control of your cash flow and runway. All without paying big ...

  • Tracking for Google Ads app overview, reviews and download

    Tracking for Google Ads

    Importance of Conversion Tracking Implementing Google Ads (Google AdWords) conversion pixel or tracking code is extremely important for running successful Google Ads campaigns. Yo...

  • ChannelgridPublic app overview, reviews and download

    ChannelgridPublic

    “Channel Grid” is an app that calculates your true profit. This means all the possible metrics related to Revenue and Costs are involved and calculated to generate a precise profi...

  • ClickGUARD Integration app overview, reviews and download

    ClickGUARD Integration

    ClickGUARD Integration Integration for ClickGUARD is here! Now you can easily configure visitor and conversion tracking on your store for your ClickGUARD protected Google Ads acco...

  • Google Tag Manager app overview, reviews and download

    Google Tag Manager

    The Google Tag Manager app is an easy way to automate your analytics and conversion setup for your Shopify site with 30+ pre-built tags.Why choose Google Tag Manager app? Our miss...

  • IntelliAssist Marketing Suite app overview, reviews and download

    IntelliAssist Marketing Suite

    Engage site visitors like offline stores on Whatsapp, Facebook and your own Shopify store website. Help them in finding right product using our automated chatbot. Resolve most of...

  • Synato app overview, reviews and download

    Synato

    For too long, Direct-to- Consumer (DTC) brands have been living in spreadsheets to determine the heartbeat metrics of their brand. Synato is an accurate analytics and reporting da...

  • Google Enhanced Conversion app overview, reviews and download

    Google Enhanced Conversion

    Why with Google Enhanced Conversion? You realized the importance of Google Ads conversion tracking and how it could have a significant impact on your website. You've heard good th...

  • Simprosys Google Shopping Feed app overview, reviews and download

    Simprosys Google Shopping Feed

    Support Currently, we are supporting merchants for their Various Feeding and Campaign needs via API(in Almost real-time sync) for Marketing and Sales channels as listed below; Go...

  • Oxedent Google Ads Tracking app overview, reviews and download

    Oxedent Google Ads Tracking

    *** Google Ads Tracking *** Importance of conversion tracking The implementation of constant monitoring and tracking of conversion metrics is vital to assure that your campaigns d...

  • StoreYa: Google Ads & Shopping app overview, reviews and download

    StoreYa: Google Ads & Shopping

    Why should you try the Traffic Booster? We do everything from setup to optimization - you don't need to do anything! This is not another PPC management software, once you finish t...

  • OneClick: Google Ads Tracking app overview, reviews and download

    OneClick: Google Ads Tracking

    Why use Google Ads Conversion Tracking? Configuring your Google Ads account (former Google Adwords) with accurate conversion tracking can prove a challenging task. You need to mak...

  • Omnisend Email Marketing & SMS app overview, reviews and download

    Omnisend Email Marketing & SMS

    Omnisend is an Email & SMS marketing platform used by 70,000+ ecommerce merchants who want to increase sales, not the workload. Plus, our marketing automation platform has a G...

  • Reaktion ‑ Profit Optimization app overview, reviews and download

    Reaktion ‑ Profit Optimization

    PROFIT TRACKING & PROFIT BIDDING. We calculate and send the precise profit on every single order directly into your Google Analytics, Google Ads, and Facebook Ads account (via...

  • ProfitMetrics app overview, reviews and download

    ProfitMetrics

    Track e-commerce performance with real-time profit overview Our app calculates profit per order and gives you the ability to get a real-time overview of profit-per-order and use t...

  • Nabu for Google Shopping Feed app overview, reviews and download

    Nabu for Google Shopping Feed

    Easily set up Google Merchant Center Create & verify your website Set up Shipping Set up Taxes Create Google Shopping Feed AdNabu’s app helps you to easily create a Google S...

  • Facebook Pixel & TikTok Pixel app overview, reviews and download

    Facebook Pixel & TikTok Pixel

    OnePixel By OneCommerce - One App For All The Pixels You Need! OnePixel was developed by OneCommerce - a leading eCommerce Solution Platform trusted by 181,000 global merchants. W...

  • Improvely app overview, reviews and download

    Improvely

    Improvely is software to help you get the most out of your website marketing efforts. We help you track where your traffic is coming from, which traffic sources are generating you...

  • emarketing app overview, reviews and download

    Emarketing

    Munich-based emarketing AG offers a cloud-based software solution for the e-commerce sector. Via the emarketing cloud platform, online merchants promote their products easily and ...

  • Instant Google Shopping Ads app overview, reviews and download

    Instant Google Shopping Ads

    IAI Advertising that boosts ROAS Looking for a way to create Google shopping? InstantAd+ is the app you are looking for. Automatically create, optimize, and scale advertising camp...

  • Shopping Data Feed Service app overview, reviews and download

    Shopping Data Feed Service

    Since 2004, we specialize in product data feeds to Google Shopping, Bing Shopping, Facebook/Instagram Product Ads, Pinterest, Connexity, ShareASale, and many other channels. Our ...

  • Instagram & Facebook marketing app overview, reviews and download

    Instagram & Facebook marketing

    What is Onollo? Onollo is a Social Media Marketing tool that lets you schedule organic postings manually or automatically. Improve your productivity with marketing workflow automa...

  • Varos app overview, reviews and download

    Varos

    Increase profits with insights into how your KPIs stack up to your DTC peers. Stop looking at your KPIs based on historical data alone. With Varos, you can benchmark your KPIs ag...

  • Instant Traffic & Ads app overview, reviews and download

    Instant Traffic & Ads

    Drive free traffic to your store with Ads exchange Instant Traffic allows you to display your products in other Shopify stores as product recommendations (advertisements) with pro...

  • Flexmetrics app overview, reviews and download

    Flexmetrics

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Shopify Google Ads Apps

Google Ads is the most chosen advertising option for Shopify stores. Google has an official integration with Shopify called Google Sales Channel app. However, the merchants still need Shopify Google Ads apps because the Google Sales Channel app doesn’t provide everything required – especially support.  The essential features of Google Ads apps on Shopify: 

  • Setting up enhanced conversion tracking 
  • Auditing and setting up native conversion tracking
  • Adding dynamic remarketing pixels on the Shopify store
  • Allowing merchants to edit their Google Ads product feeds
  • Auditing Google Ads conversion tracking (Analyzify offers)
  • Providing account-level and campaign-level suggestions

Most Shopify Google Ads apps don’t offer conversion tracking and remarketing pixels setup. So if you need those, beware of choosing a tracking solution like Analyzify. The software enables you to set up Google Ads conversions and remarketing through Google Tag Manager, and also, Analyzify experts give you a hand with the setup and validation. 

What is Google Ads and how it works?

Google Ads is an online advertising platform developed by Google, where advertisers bid to display advertisements, service offerings, product listings, or videos to web users. It can place ads both in the results of search engines like Google Search and on non-search websites, mobile apps, and videos. Here’s how it works:

  1. Set up your campaign: This is where you decide what type of ads to show, select your target audience, and choose your settings.
  2. Create your ad: Write your ad copy, design your ad, and choose the keywords that will trigger your ad. Google Ads provides different types of ads like Search Ads (text ads), Display Ads (image-based ads), Shopping Ads (product listing ads), Video Ads (video-based ads), and App Ads (mobile app promotion ads).
  3. Set your bid: Decide how much you want to pay each time someone clicks on your ad. Google Ads operates on an auction system, which takes place every time a user performs a keyword search.
  4. Go live: Your ad is now ready to be shown to users. When someone searches for terms related to your keywords, your ad can appear above or below the search results.
  5. User interaction: A user sees your ad and either ignores it or engages with it by clicking on it and arriving at your website.
  6. Optimization: Once your ad is live and collecting data, you can monitor its performance and make necessary adjustments. You can tweak your ad copy, keywords, and bid amount to optimize your campaign’s performance.

The goal is to get clicks on your ad and convert those clicks into actions like sales, sign-ups, or any other important metric for your business. You are charged by Google every time someone clicks on your ad, which is why it’s called Pay-Per-Click (PPC) advertising. Keep in mind that just because you are paying for clicks does not mean you will automatically get conversions. Your website or landing page needs to be optimized for conversion as well. Google also rewards advertisers who create relevant, high-quality ads by charging them less per click and giving them better ad placements.

Do Google Ads work for Shopify?

Yes, Google Ads can work very well for Shopify stores and can be a highly effective way to drive targeted traffic to your site, increase visibility, and ultimately boost sales. However, the success of Google Ads depends on several factors:

  1. Product Demand: There must be a demand for your product. If people are not searching for your product, Google Ads might not be the best channel for you.
  2. Ad Quality and Relevance: The success of your Google Ads campaigns will depend on the quality and relevance of your ads and landing pages. It’s important to create compelling ad copy, use high-quality images, and ensure that your landing pages are optimized for conversion.
  3. Competitive Landscape: The cost of Google Ads is influenced by the competition for your chosen keywords. If you are in a highly competitive market, the cost per click (CPC) may be high, and it may be more difficult to achieve a positive return on ad spend (ROAS).
  4. Budget and Bidding Strategy: You need to have a clear budget and bidding strategy. It’s recommended to start with a small budget, monitor your campaigns closely, and make data-driven decisions to optimize your ad performance.
  5. Keyword Selection: Choose the right keywords that are relevant to your products and have a high intent to purchase.
  6. Tracking and Optimization: Set up conversion tracking to monitor the performance of your campaigns and continuously optimize your ads, keywords, and landing pages to improve your ROAS.

Remember to consider the customer journey and utilize different types of Google Ads like search ads, shopping ads, display ads, and retargeting ads to reach potential customers at various stages of the buying process. Ultimately, Google Ads can work very well for Shopify stores if properly managed and optimized. It’s important to have a well-thought-out strategy, continuously monitor your campaigns, and make data-driven decisions to maximize your ROAS.

Is Google Ads worth it for Shopify?

Google Ads can be a highly effective way to drive targeted traffic to your Shopify store, increase visibility, and ultimately boost sales. However, whether or not it is worth it for your Shopify store depends on several factors:

  • Budget: Google Ads can be expensive, and it’s possible to spend a lot of money without seeing a return on investment if your campaigns are not optimized correctly. It’s important to have a clear budget and to monitor your campaigns closely to ensure you are getting a positive return on ad spend (ROAS).
  • Target Audience: Google Ads can be highly targeted, allowing you to reach people who are actively searching for products similar to yours. If your target audience frequently uses Google to search for products, then Google Ads could be a highly effective channel for your Shopify store.
  • Competition: The cost of Google Ads is influenced by the level of competition for your chosen keywords. If you are in a highly competitive market, the cost per click (CPC) may be high, and it may be more difficult to achieve a positive ROAS.
  • Ad Quality and Relevance: The success of your Google Ads campaigns will also depend on the quality and relevance of your ads and landing pages. It’s important to create compelling ad copy, use high-quality images, and ensure that your landing pages are optimized for conversion.
  • Product Margins: Higher product margins can accommodate higher advertising costs, making Google Ads more viable. If your product margins are thin, you will need to have a highly optimized campaign and a strong conversion rate to achieve a positive ROAS.

It’s recommended to start with a small budget, monitor your campaigns closely, and make data-driven decisions to optimize your ad performance. Also, consider using Google Shopping ads in addition to search ads as they can be highly effective for ecommerce businesses. Ultimately, whether Google Ads is worth it for your Shopify store will depend on your unique circumstances. It’s important to track your results, analyze your data, and continuously optimize your campaigns to maximize your ROAS.