Segment App Reviews

APP CATEGORY
SCORE
4.9
TOTAL RATINGS
10

Segment App Description & Overview

Only recommended Segment integration for Shopify and Shopify Plus

Segment by Littledata provides a seamless connection between Shopify and Segment. Track everything automatically, from browsing behavior to checkout steps.

Use Shopify as a Segment source

Segment.com by Littledata makes it easy to connect Shopify with Segment. Whether you're doing 100 orders a month or 100,000, the app automatically sends accurate Shopify data to Segment, so you can push that data to any Segment destination. Improve sales, marketing and retention with data-driven workflows and informed decision making.

Works with headless setups!

Complete ecommerce tracking

Let our smart tech handle the tracking so you can get back to business. The app uses a combination of client-side and server-side tracking to capture every customer touch point:

  • Browsing behaviour
  • Checkout steps
  • Sales data
  • Customer data
Littledata Plus plans

Looking for expert support? Scale the smart way with a dedicated account manager from Littledata's team of analytics experts. Plus plans include account management, solution engineering and analytics training to help with Shopify Plus data in Segment and your Segment destinations.

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App Name Segment
App Category Store Management
Published
App Price Free plan available. 30-day free trial. Additional charges may apply.
Support E-Mail help@littledata.io
App Website

Segment Features

Use your store as a Segment source.

Ecommerce tracking

Capture every touch point, including checkout steps, sales data and customer lifetime value. Works with Segment's ecommerce spec (V2).

Fully automated

Quick setup for any Shopify store. Server-side tracking for 100% accuracy.

Customer data

Push Shopify customer data to any Segment destination, such as Mixpanel, HubSpot, Salesforce, Klaviyo, Iterable, and your data warehouse.

Segment Comments & User Reviews 2024

(Australia)

LittleData is awesome to help kick start Segment tracking with Shopify. The support from the team has been really great.

(United Kingdom)

We heavily rely on Littledata to stream our e-commerce events into our Segment pipeline. The team at Littledata are fantastic, always highly responsible and ready to help out with our custom requirements. We're never left without clear solutions. Thank you team!

(United States)

I'm not sure how we would have properly integrated with Segment without this app and without having Shopify Plus, so this was a life saver for our headless implementation! I really appreciate that they have dedicated documentation specifically for headless stores. The set up was a breeze and we will continue using this even when we're on Shopify Plus as it will save a lot of development time.

(United States)

After struggling with a brittle client-side implementation and dropped ecommerce events for over a year, Littledata finally got us where we needed to be: reliable event data for critical ecommerce events out of Shopify Plus. This is the integration I wish had existed when we first started with Segment.

(United States)

Forget about all of the other CDPs. The only way to get raw data from source to destination is the tried and true Segmnent.io and this app does that great. Tech support is good and I even had a one-on-one Zoom with one of the founders. The data is good and syncs great. I wish I could give it 5-stars, but there is still work to be done as far as the following: 1. I keep getting connection errors to Shopify and to Google Analytics even though I see data flowing, the errors will not leave. I click Fix and they won't disappear and tech support can't figure it out. 2. The old UA Tag is used instead of the new GA-4. I know it's in beta, but still a bit of a ding seeing the new GA has bee out for a while. 3. The price is a bit much. It's not cheap and reducing it around $50.00 would be more reasonable given that Segment.io has its own fees as well. Overall it's the only way to get the data you need through Segment. I tried a ton of Javascripts and all, but it's just too much.

(United States)

The data stitch from our headless commerce store to segment and google analytics was seamless. App provides useful competitive benchmarks.

(Brazil)

Segment is essential to our store, Littledata did an amazing job with this app, works seamlessly, also the support team are incredible! Give a shot and be amazed at how easy it is to integrate Shopify data with Segment.

(Hong Kong SAR)

We have been using Segment by Littledata since the launch of our Shopify store and it works great. Their support is very responsive and supportive.

(United States)

Utilizing Littledata's suite of event tracking and analytics informed our DTC strategies that took us from $0 in revenue to $150,000+ in less than 2 quarters. We're able to continually integrate more and more tools as we continue to grow thanks to the connections that Littledata provides. Littledata has also given us incredible support every step of the way. They knock it out of the park as our out-of-house analytics team.

(United States)

This app seamlessly integrated Shopify with Segment. All of our data is flowing seamlessly from Shopify into all of our destinations via Segment. Would highly recommend to any store looking to keep track of their data using a robust tool such as Segment.

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Segment App Tips, Tricks and Rules

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Segment Screenshots & Images

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