Customerly ‑ Churn, LTV & more App Reviews

If you want to:

• Boost repeat sales
• Increase customer retention
• Grow email marketing revenue

But:

• Hate crunching bulky excel sheets
• Struggle to identify the right opportunities

You’re going to love Customerly.

Customerly helps you deep dive into your customers’ purchase behavior:

Who buys the most;

Who buys more frequently;

Who is at risk of leaving,

and more.

It creates unique customer segments based on shoppers’ buying behavior—you can use the data for running personalized email campaigns and ads with specific messaging (targeted to your ideal customer profile).

And there’s more:

• One-click customer data analytics
• Track crucial eComm metrics in real-time
• Instant customer segmentation - 20+ segments
• Weekly reports - with shopping behavior trends

Let’s make customer record keeping easy. No vanity metrics. No excel sheets. No complicated formulas. Track only the key retention metrics—from an easy-to-use dashboard:

• Customer LTV
• Repeat Purchase Rate
• Purchase Frequency
• Revenue per customer
• Purchase Latency
• Customer Retention (cohort)

Monitor how these metrics fare over a period of time, compare it with the previous week/month/quarter and take action at the right time.

You can also find individual shoppers who are now at risk of leaving—using the LAPSE POINT—the number of days that can pass before a customer is likely to never make a purchase from you again.

The moment you see a shopper getting close to the Lapse Point, you can go ahead and engage with them.

Get access to 20+ customer segments based on shopping behavior, and use them for sending relevant emails and running effective ads

• The top 10% of your customers (in terms of contribution to revenue)
• Customers who’ve made multiple purchases
• Customers who bought only once
• Customers at risk of churning
• The top 10% of your customers (in terms of their Average Order Value)
• Customers who have always used a discount code for purchasing

All of this in a super intuitive dashboard. Once you have the segments, you can use the data to create highly personalized email flows and campaigns.

You can set up weekly reports to show you changes in your customers’ shopping behavior.

• Customers who purchased from you for the first time
• Customers who are now at risk of leaving (How we find this: using the LAPSE POINT)
• Customers who’ve recently churned
• Customers who are buying more than your average shopper (AOV)

You’ll be able to use this information to create email campaigns with relevant messaging. Appealing to your ideal customer profile does not get easier than this!